GEO Analytics
See how visible your brand is across AI search engines
Find out whether ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews mention your brand when people ask about your category.
Why use this
- Measure your AI visibility — get a single score (0-100) that tells you how often AI platforms cite your brand when answering relevant questions
- Benchmark against competitors — share-of-voice data shows who AI engines recommend instead of you, so you know exactly where you're losing ground
- Get prioritized recommendations — Luce flags the highest-impact actions (critical, important, optimize) so you fix the right things first
Requires a GEO scan
You need to run a GEO scanner workflow first. Ask your AI assistant: "Run a GEO scan for my project"
What you'll get
| What | Description |
|---|---|
| Visibility score | 0-100 overall rating of how well AI engines know your brand |
| Citation rate | Percentage of test queries where your brand was mentioned |
| Platform breakdown | Per-platform results for ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews |
| Share of voice | How your brand's mention rate compares to competitors |
| Source analysis | Which websites AI engines are citing when they talk about your category |
| Recommendations | Prioritized actions (critical, important, optimize) to improve visibility |
| Top cited domains | The domains AI engines reference most in your space |
| Real validation | Google AI Overviews data showing actual citation rates in live search results |
Step by step
Ask for your AI visibility overview
Start with a simple prompt. Luce pulls your latest GEO scan and builds the dashboard automatically.
"How visible is my brand in AI search?"
Review your score and platform breakdown
You'll see a visibility score out of 100 and a per-platform breakdown. Check which AI engines mention you most and which ones don't mention you at all — that's where the biggest opportunities are.
Check your competitors' share of voice
The share-of-voice section shows who AI engines are recommending instead of you. If a competitor dominates ChatGPT but you lead on Perplexity, you'll see that split clearly.
Drill into individual prompts
Ask to see the specific queries that were tested. For each query, you'll see whether your brand was cited on each platform — and if not, which competitor domains won that mention.
"Show me the individual query results from my GEO scan"
Follow the recommendations
The recommendations section tells you exactly what to do next, ranked by priority. Critical items are visibility gaps that cost you the most mentions.